Client
Mint Agency x Interac
Sector
Corporate activation
Year
2026
Location
Toronto, ON
Interac Merchant Experience — with Mint Agency
A multi-zone Interac environment delivered with Mint Agency, blending merchant storytelling, product education, and live demo stations inside a warm brick-market installation.
Scope
- Modular build phase
- Merchant demo zones
- Digital education walls
- Retail-inspired styling
- Branded signage
The project
Working with Mint Agency, Chameleon helped bring Interac's merchant story into a physical environment that felt more like a neighbourhood marketplace than a trade show booth.
The activation was divided into distinct zones — including the Flower Shop, Fraud Services, Innovation Hub, e-Transfer Cards, and e-Transfer for Business — each using the same brick architectural language with bright Interac-yellow touchpoints.
From open build-in-progress moments to the finished walk-through experience, the project balanced modular construction, digital integration, and retail-style set dressing to keep the environment approachable and highly legible.
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